How to make Yelp work for you!
January 17th 2016 — Manhattan Beach, CA
Localista Media hosted the kick-off Mavericks, Mavens and Mentors event with over 40 guests at Tin Roof Bistro. Not only was it a sell-out event, the attendees had an amazing opportunity to ask questions and get some honest feedback about Yelp and their business. Our special guest speaker, Debbie Goldberg (co-owner & CMO, Fresh Brothers) provided great insight into how to best leverage Yelp for business to grow your customer base, garner reviews and utilize Yelp Ads to boost your profile.
Some great questions were asked by our audience members including how to determine if Yelp advertising is effective, understanding your customers and how they’re actually looking at Yelp, how to ask for and respond to reviews (positive and negative).
M3 events are smaller more intimate sessions inspired by the annual South Bay Business Mavericks presented by Localista Media. Each M3 event features a special guest speaker, business expert or community leader to share valuable insights to help in business and professionally.
Building upon what was shared at the first session, the next M3 event in April 2017 will focus on Neighborhood Marketing — an effective means to scale marketing to reach your ideal customer and integrate smart local marketing into your overall business operations without spending tons on advertising. Best practices, resources and solutions will be shared, featuring local business leaders to offer practical real-world insight.