Social media has become a vital part of any successful marketing strategy, and for good reason. With billions of active users, social media platforms offer a massive audience for businesses to reach and engage with. And for local businesses, leveraging social media can be a game-changer when it comes to reaching new customers and building […]
In today’s digital age, it’s essential for businesses to have a strong online presence. And one of the most important tools for managing that presence is Google My Business. This free tool allows you to manage your online presence across Google, including search and maps, and is a must-have for any local marketing strategy. Here […]
Are you looking to build brand awareness, engage with your community, and generate new leads? If so, hosting local events is a must for your business! In this post, we’ll share nine reasons why hosting local events should be a key part of your marketing strategy. Build brand awareness: Hosting local events can help you […]
Are you looking for new ways to grow your business and reach a wider audience? Look no further than partnering with other local businesses! In this post, we’ll share nine reasons why partnering with other local businesses is a game-changer for your business. Tap into the power of referrals: Partnering with other businesses can help […]
As a local business owner, you know how important it is to stand out from the competition and reach new customers. However, with so many marketing channels and techniques to choose from, it can be hard to know where to start. That’s why we’ve put together a list of nine must-do local marketing techniques to […]
Social media is supposed to be the definitive content marketing channel solution, right? But many business owners are discovering it’s easier said than done. Here are a few reasons your social media strategy is not working.1. You’re not advertising. Yes, social media is free, whereas traditional advertising can cost lots of money. But even so, […]
Social Media is a great tool for content marketing, but there are some rules to the game. Check out these 8 suggestions for effective posting that gets engagement. Be sure to read to the bottom for 2 bonus tips! 1. Use a great visuals. The visual content is what will stop people from scrolling through […]
As marketers, we’re often asked about podcasting and whether it can help a business or a personal brand. The answer is yes, if it’s done right. Podcasting has become very popular. In fact, 73 million Americans listen to podcasts monthly and they’re mostly 25 to 54 year-olds (the most influential, affluent audience). For this reason, podcasts are becoming a valuable part of a small business marketing strategy.
Good content marketing can be the foundation for a successful business. Instead of pitching your products or services, you are providing truly relevant and useful content to your prospects and customers to help them solve their issues. (Content Marketing Institute) This is what can help you sell what you offer. Surprisingly, 63% of businesses either […]
In our space, everybody and their brother can throw up a website. So as web developers and marketing strategists, we’re constantly looking for ways to stand out and differentiate ourselves. It’s the same for your business! How are you different, better, more awesome than your competitors? What problems do you solve for your clients? Let’s […]
